Interpersonal Relationship Marketing: A Dyadic Study of Firm’s Customer Orientation and Customer Commitment
Journal:The Pakistan Journal of Social Issues, 2019, Volume X, Issue No 1
Author(s):
Keyword(s): Customer orientation, customer gratitude, intimacy, Commitment, dyadic data, Interpersonal Relationship
A Study of Customer Orientation and Customer Commitment in the Food Sector of Pakistan
Journal:The Lahore Journal of Business, Volume 8, Issue No 2
Keyword(s): Customer orientation, customer-oriented behavior, customer intimacy, Commitment, dyadic data, Interpersonal Relationship
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